No. 8 Sunday Times bestseller in hardback. No. 2 Kindle bestseller. High sales in all formats.

Proof parcels were sent to core influencers in evidence bags, with branded spa slippers and a royal format proof. Paperback influencer mailers included a ‘Read and relax’ theme with lavender tea, ‘I am a C.L. Taylor addict’ foiled notecard, sleep mist, chocolate and a candle. Partnerships with Pigeonhole and Good Housekeeping for the HB. Externally briefed social statics, A+, and book trailer for HB and updated assets with core messaging ‘Warning: May Cause Addiction’ GIFs for the PB.